East London's place for football
World Cup 2026

Food Served
11am - 10pm
Watch The World Cup 2026 in East London
Step into Westfield’s biggest World Cup fanzone and watch every moment of the World Cup 2026 unfold with big screens, ice-cold pints, and a pub packed with atmosphere.
At The Cow, we’re bringing East London a full-throttle football experience, where every match feels like an event and every goal is celebrated properly.
From the opening game to the final whistle, this is where you come to soak up the noise, energy, and unpredictability of tournament football. Whether you’re planning ahead for the big England fixtures or looking for the best place to watch the World Cup in Stratford with your mates, you’ll find everything you need right here.
Walk-ins are always welcome, but for the biggest games and knockout clashes, booking ahead is the move if you want the best seats in the house.
Pure Football vibes in East London

Get ready for every kick, goal, and whistle as the World Cup 2026 comes to life. Whether you’re supporting your nation, planning your day around a big fixture, or stumbling in after a day at Queen Elizabeth Olympic Park, there’s no better place in Stratford to watch the world’s biggest football tournament.
We’ll be showing live World Cup matches across our screens, pairing the action with game-day bar snacks, and perfectly poured pints.
Book ahead for key fixtures, arrive early to secure the best seats, and join us throughout the tournament for unforgettable football, great food, and exceptional drinks.
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World Cup FAQs
Frequently asked questions
Booking is recommended for big fixtures. Walk-ins are always welcome, but seats are limited during peak matches.
Yes, we are showing most fixtures, except for the very late kick-offs.
Yes, we can offer private screenings in one of our private areas, from an intimate group to up to 100 people in our top-floor Langthorne Bar.
Yes, we offer game-day packages that can be pre-ordered and brought directly to your table on the day, so you don’t have to queue.
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